Judges From Three Countries Review More Than Eighty Spirits of Mexico
DENVER, Colorado (February 16, 2008)—Six expert judges from three different countries spent seven days looking for Agave spirit excellence. Judging took place at
Royal Resorts Club International and
Hacienda Sisal Restaurant between February 2nd and February 8th, 2008. The judges blind tasted over eighty Agave spirits and rated them in six categories: aroma, initial taste, body, finish, smoothness, and quality for price. Agave spirits from all over Mexico were eligible to compete in this inaugural Agave Spirits Challenge and dozens of Tequilas, Mezcals, Sotols and Agave based liqueurs took up the challenge.
Darin Jones, owner of
TEQUILA.net was pleased with the number and quality of entries for this first competition. "The final results say it all: There are enjoyable premium spirits produced throughout Mexico, and it was exciting to see Tequila, Mezcal, and Sotol products at the top of the final ratings."
Tasting three flights a day, each flight comprised of six to eight entries, it took a full week to complete the tasting competition. The final rankings produced the top six spirits, which were then tasted blind, head to head for the final grand tasting held on February 8th. The finals included three Tequila products, two Sotols and one Mezcal.
Winners were announced at the live event held at Hacienda Sisal Restaurant which hosted a buffet of Mexican delicacies, a mariachi band and a free public tasting of all the entries. The top Tequila, Tequila El Gran Jubileo Extra Añejo also captured the Top Agave Spirit award. Mezcal El Zacatecano Añejo was named top Mezcal. Partida Tequila also captured the "Top Spirit Family" award, given to the highest rated brand with three or more entries.
The judging committee was a who's who of the world's Agave experts.
Ricardo Cisneros is Master Tequilier and professor at University of Caribe.
Elena Gamarra is a sommelier and professor at the same university in Mexico.
Lance Cutler is a winemaker and author of
The Tequila Lover's Guide to Mexico and Mezcal.
Shawn Soole is a sommelier and associate editor of
Chilled Magazine, and was named one of Australia's bartender of the year in 2006.
Mark Cannon is a Tequila historian and artist who owns
PocoTequila.com .
"Tequila Joe" Horrigan is a spirit professional and educator, writer, and owner of
TastingAficionados.com .
"It is wonderful to see this kind of attention focused on the various Agave spirits of Mexico," said Ricardo Cisneros. "Agave spirits are the flavor of Mexico and as such they reflect directly upon our culture and heritage.
Shawn Soole commented, "I know a lot about cocktails, but this tasting opened my eyes to the length and breadth of variety in Agave spirits. I had no idea of the complexity they offer. I feel like I've discovered a whole new world of aroma and flavor."
All entries competed for Bronze, Silver, Gold and Platinum medals along with "Best in Category" for designated categories. These best of category winners included Tequila Arette Blanco, Vida Tequila Reposado, Tequila Tres Mujeres Añejo, El Gran Jubileo Extra Añejo and Reserva del Señor Premium Almendrado.
Local Cancún artists and designers were present for the Bottle/Packaging design competition held Friday evening at the final tasting. The "Best Overall Presentation" was awarded to
Partida Elegante Tequila, "Best Label Presentation" went to
Jose Cuervo Platino Tequila, "Best Bottle Design" went to
Tequila Rey de Copas, "Most Creative" went to
5150 Tequila, "Most Unique" went to
Tequila Sol Azul, and "Most Artistic" was awarded to the family of
Del Maguey Single Village Mezcals. Final awards for both the tasting and bottle design competition are available for viewing on the event web site,
www.AGAVE.net .
"We want to thank the participants, our judges, and our sponsors," Darin Jones concluded. "Everyone involved assisted in making our inaugural event a huge success. The Agave Spirits Challenge is unique compared to other tasting competitions, as we take the time to taste the spirit, allowing a complete rating which includes the spirit's finish and enjoyability, and the fact that it is only open to the wonderful Spirits of Mexico."
Contacts:Darin Jones, AGAVE Spirits Challenge Director
303-868-8248
Veronica Rivera, Event Coordinator
(Para información en Español) 303-204-0541
http://www.Agave.net http://www.Tequila.net TEQUILA.net is a community web site for Agave products, with a database of over 500 reviewable listings, Agave news and new brand announcements, web links to distillery and brand web sites, and member forums.
Event Location / Sponsors:Royal Resorts – Club International de Cancun –
www.RoyalResorts.com Hacienda Sisal Mexican Grill –
www.haciendasisal.com Event Photography –
www.VistaImagery.com