SIGHTSPEED LIGHT TO LAUNCH ON MYSPACE
SightSpeed Brings V-Mail and V-Chat Widget to the World's Largest Social Network

BERKELEY, Calif.-April 22, 2008--SightSpeed Inc., the leading provider of Internet video communications, today announced it has launched SightSpeed Light on MySpace (www.myspace.com/359330835), the world's most popular social network. SightSpeed becomes the first company to offer integrated video mail, public video posting and free video chat for members of MySpace in a free, easy-to-use, no-download app called SightSpeed Light. Empowered by MySpace's newly announced Developer Platform (http://developer.myspace.com), SightSpeed was able to easily build, test and ultimately deploy SightSpeed Light.

SightSpeed Light makes video conversations with MySpace friends livelier, whether they're real-time, face-to-face chats or threaded posts created by friends recording and posting video messages.

SightSpeed Light captures and creates video messages as posts, creating extended video conversations that are face-to-face, but not necessarily in real time. These threaded conversations start with someone creating and posting a SightSpeed video of themselves about any topic. From there, anyone else in that person's MySpace friends group can respond and add his or her thoughts. SightSpeed Light organizes the thread automatically, thus creating a video conversation, all without leaving MySpace.

MySpace first introduced its Developer Platform site on February 5, 2008, beginning a one-month application development period allowing companies, including SightSpeed, time to build and test their applications in a secure environment before going live to the MySpace community.

On March 13, 2008, MySpace launched the public beta of the Application Gallery (http://apps.myspace.com), enabling broader testing of approved applications by allowing public installation. MySpace members can now discover and add new applications from a variety of categories, including SightSpeed Light, to both their home and profile pages.

"Bringing SightSpeed Light to MySpace provides users with communications functionality currently not available in any other form on MySpace," said SightSpeed VP, Marketing, Eric Quanstrom. "SightSpeed Light allows MySpace users--especially those Gen Y-ers who grew up texting--to use video just as easily as they use text. And, all without leaving the familiarity of MySpace."

As with all MySpace Developer Platform applications, SightSpeed Light will be able to safely access publically available profile information including a user's friend list, interests, photos & albums, video, as well as status & mood. SightSpeed Light will have real estate in five places within MySpace including:

• A MySpace application profile (users can "friend" the apps)
• Access to embed applications on the user homepage (inward facing--for you to see)
• Access to embed applications on profiles (outward facing widget--for friends to see)
• An application gallery listing
• A canvas page

"SightSpeed Light is a great example of the way we intended developers to use the MySpace Developer Platform to create innovative and useful tools for our users," said Kyle Brinkman, vice president and general manager, MySpace Developer Platform. "Our end goal is to enrich our users' experience through unique and engaging applications, like SightSpeed Light, and we look forward to watching the MySpace Developer Platform continue to evolve."

For more information about the MySpace Developer Platform, please visit http://developer.myspace.com.

SightSpeed Light for MySpace can be accessed here: http://profile.myspace.com/index.cfm?fuseaction=user.viewprofile&friendid=359330835.




About SightSpeed
SightSpeed Inc. is the award-winning provider of Internet video communications for both the business user and consumer. The company offers the broadest portfolio of industry-leading Internet video communications services, including SightSpeed Light, SightSpeed Free and SightSpeed PLUS, the most widely praised consumer-focused video chat services, which turn a PC or Mac into an easy-to-use video phone to communicate with friends and family around the world; and SightSpeed Business, the world's first high-quality, cost-effective and hardware-free videoconferencing service for all businesses (including SMBs). SightSpeed's services are SIP-based and standards-compliant. The company's revolutionary human perception-based technology is patented and based on more than ten years of research and development originating out of Cornell University.

Founded in 2001 and based in Berkeley, Calif., SightSpeed is a privately held company funded by The Roda Group, best known for launching Ask Jeeves and PolyServe. For more information about SightSpeed, visit www.sightspeed.com.

About MySpace
MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views (*), MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace's international network includes localized community sites in the United States, France, Germany, Australia, Ireland, Spain, Italy, Mexico, Switzerland, Austria, Canada, Netherlands, New Zealand, Japan, Sweden, Latin America, Denmark, Norway, Finland, Brazil and the United Kingdom. Fox Interactive Media is a division of News Corp. (NYSE:NWS) (NYSE:NWS.A) (ASX:NWS) (ASX:NWSLV).

A California newspaper, The Press Enterprise reported that the number of Southern California’s home sales in January fell below 10,000 for the first time in more than 20 years. On a more positive note, local agents in Corona reported an upswing in sales the first week in March.

Do you think the market is stabilizing and perhaps making a turn for the better?

There are some indications that this is happening this week. There seems to be a flurry of activity in the past few days since the economic stimulus package that President Bush signed Wednesday, which significantly raised the limits for Fannie Mae, Freddie Mac, and FHA insured mortgages in hopes to revive home sales.

Because many mortgage brokers are learning to understand these loans, real estate agents are hopeful that buyers will qualify. Also, because the higher mortgage limits are only guaranteed to be available one year, buyers who have been waiting may take action.

However, some real estate experts disagree with the positive outlook.

Real estate appraiser Marc Krouse, MGK Properties Inc., California (http://www.mgkproperties.com) says:

"Real Estate is moving again, but only at a discount. My basic take on all this is Riverside County which has a median income level of $62,000 can afford a house price of $300,000. The current median price is $331,500 and until we hit $300,000 we will not see a bottom. Many lending institutions are beginning to unload inventory, however most auctions are playing tricks.

I myself do not believe things will be stable until we hit the $300,000 median price threshold in Riverside County due to the tighter lending restrictions."

Points to ponder:

• Incomes needs to stabilize.
• Unemployment rates mislead because so many who do not work do not get counted in the statistics.
• The media should report the good news along with the bad so people see an upswing to act on.
• Prices will continue to decline in many areas.
• There are many new houses still in inventory. Many markets have more than an 18-month inventory.
• Qualifying for loans: buyers face more restrictive lending practices that demand good credit and down payments.
• Interest rates need to stay down at affordable rates.

Some agents believe that Riverside, Los Angeles, and San Bernardino counties have bottomed out. They point to the rise in sales over the past few days.

Bruce Norris, a Riverside real estate investment adviser, says the push to buy comes when prices start to rise.

Robert S. Kramarz, Realtor with Nationwide Real Estate AND Foreclosure Trackers, Inc. (specialist in purchasing distressed properties in today’s market) said, "The current increase in residential purchase activity is only a blip that will pass quickly. As soon as buyers realize that the tidal wave of foreclosures and resultant price declines has only just begun, buyers will back off again for a few more months. There will probably be a succession of these mini buyers boomlets during the year as the government and lenders roll out their recovery programs, but I think prices will continue to decline for the rest of the year into 2009. Then the real opportunities will begin rolling in. The one exception might be in areas like Riverside County California, where prices may already be bottoming out.

Real estate fortunes will be made by strong negotiators over the next year. Banks are dealing and listening to short sale offers. Sellers are selling "subject to" and banks allow assumptions. Investors look at the bottom line: does the rent cover the mortgage? Who wouldn’t like to borrow hundreds of thousands of dollars and have someone else pay it back?

If you want to know how to fix up houses for higher rents or to sell for more, see http://www.doghousetodollhousefordollars.com

"The best book on staging" http://homestaging.us

No matter what the market does, you can make money when you buy low and sell higher.

Joy~

Jeanette

P.S. Add me as a friend on Facebook. We have an upcoming call "How Interior Design Psychology Boosts Sales."

Social Marketing On and Offline

Mark McKenna Little and I kick off the first Book Race in San Juan Capistrano this evening. The first Racer, Brenda Aguilar, will be coauthoring a book on Atism with Sharon Johnson. 

As my friend - Marshall Sylver says, 

"Either you will do now what it takes or ten years from now you wish that you had."

I think  he should  have said "next year" instead of "ten years from now."

Mark McKenna Little and I kick off the first Book Race in San Juan Capistrano this evening. The first Racer, Brenda Aguilar, will be coauthoring a book on Atism with Sharon Johnson. 

As my friend - Marshall Sylver says, 

"Either you will do now what it takes or ten years from now you wish that you had."

I think  he should  have said "next year" instead of "ten years from now."