Who is Big Lou?
I suppose the best way to answer that question is with a series
of other questions:
-
Who is the only artist in the Underground Music Awards History
to win an unprecedented 4 Underground Music Awards including Best
artist, Best Lyricist. Most original Artist and get nominated a
record 6 times?
-
How many unsigned artists are sought out by a legendary artist
like Busta Rhymes to jump on one of the hottest street bangers of
2007 -The Shining ?
-
Who is the last virtually unknown artist from a tiny city like
Camden, NJ that is only 8 Square miles to be featured on some of
the hottest street collaborations of 2007 and 2008 with artists
like Saigon, Jadakiss, Crooked I, Joell Ortiz, Papoose, Sheek
Louch, Cuban Link, Stacee Adams, Juvenile, & Jeru the Damaja?
-
How often do you see an artist without the backing of a major
label make music that is so powerful that the top hip Hop websites
such as HipHopDX.com, AllHipHop.com, and HipHopGame.com are forced
to have his music in regular rotation?
-
Name an artist whose stage performances are so captivating
that it caught the attention of one of Hip Hops Legendary pioneers
in DJ Kay Slay leading to a roster spot on one of the most
recognizeable and respected teams in Hip Hop; Streetsweepers
Entertainment?
Who really is Big Lou?
How can an artist who forces everyone from the streets to the
Hip Hop community to continuously find them selves asking this
question even after an eye popping 180,000 plus plays of his 2
debut videos on You-Tube. I am sure these accolades may be
impressive to many, but perhaps the most interesting way to guage
an artists impact on the rap game could be as simple as hackers
going out of their way to infiltrate Big Lous Myspace page not once
but TWICE over the past year to delete over 50,000 fans and well
over a million plays. To some this may be extremely frustrating,
but as Big Lou puts it "I guess I arrived, it appears that my
fan base has quadrupled and the haters have doubled. I guess that
makes me relevant".
Where it All Began
Lets take it back. Known in the hood as "The Spanish Frank
White" Big Lou was born in Camden N.J.; One of the most dangerous
cities in America. Big Lou was raised by a single mother (Maria
Rodriquez) and grew up with 4 brothers and 3 sisters. At the age of
14 Big Lou started growing fond of music. He began writing songs on
the struggles of his hood. Before his music career would blossom he
became a product of the streets. He started selling drugs. Although
he was living the fast life, he never lost his love for music. He
was determined to make a better way and started investing his money
into buying studio equipment. Little by little he spent more time
in the lab than on the streets. After successfully finishing his
first Independent album he gave up the street life and focused on
selling his music. Amazingly Big Lou sold 3,500 units in a city
that's only 8 square miles, creating a buzz that traveled to Philly
and parts of Jersey City fast. As Big Lou's success kept growing He
decided to start his own Independent label called LOST CITY
RECORDS. He began booking his own shows and opened up for acts such
as Freeway, Ms Jade, MobbDeep, KRS One, Mista Cheeks, Papoose, Remy
Ma, Jae Millz, Busta Rhymes, D-Block, Saigon and many others. He
also performed at over 10 Spanish Day Parades and had Latin's
comparing him to the lat, great Big Pun. Taking it a step further
Big Lou invested his CD money into doing a charity event for the
local schools in his neighborhood which he called LOST CITY 4 the
KIDS. In 2006 Big Lou caught the attention of one of Hip Hops
Legendary DJs and Pioneers Kay Slay. After see Big Lou wow the
crowds at several shows, Kay Slay signed Big Lou to his
Streetsweepers label; the same label that launched the careers of
world renowned artist like Papoose and Saigon.