Independence is a gift. However, independence can be lost unless a commitment is made to it. For those of you who've made the commitment and actually posses it, you'll undoubtedly confirm that it takes courage -- a lot of courage. Our highest respect goes out to all of you who've made a commitment to independence. And the dig your heels in come high or hell water determination to refuse acknowledgment of the word, can't.
Independence is challenging, exhausting, overwhelming, frightening, hard-won, motivating, and wonderful...all at the same time. It'll force you to confront your deepest insecurities and your worst fears. It'll give you the fortitude to perform your most dreaded and mundane tasks with dignity and grace. It'll heighten your awareness and appreciation of every small step forward, adding to it even a greater significance to each success and achievement. More often than not, it'll rake you over the coals and knock you on your keester. And when you least expect it, it'll reward you in a multitude of different ways. It'll birth well-deserved confidence and the conviction to say, 'This is my dream, this is my gift, and I'm going to do it.'" And you'll find joy in the least expected places.
Independent artists reflect and shape the minds of our generation and generations to come. Their music is a way of preserving our history as well as creating our identity.
Life is about expression. It is not whether independents become a household name, or not, that defines them as an artist. They are the people who come home from work and go right to their instrument because they 'have to.' They do, because they are. They scribble thoughts and ideas on any scrap paper they find and/or reach for any recording device available so they can capture melodies, harmonies, and rhythms that play in their heads. Instinctively, they can express ideas, thoughts, insight and heart felt reflections in their own unique way that enable others to identify with or perhaps to gain new insight and understanding.
Our vision is to bring attention to the creativity and diversity within the artist community and independents who've made a commitment to independence. Here you'll have the opportunity to familiarize yourself with their music, their artistry, and most importantly -- their stories. And you'll learn from them through both their successes and their disappointments. The insight that these independents willingly share will encourage and motivate you.
It's our hope that you'll be inspired and renewed with a surge of energy to persevere within your own career. And to serve as a constant reminder to never let anyone destroy or rob you of your dreams.
Stay positive,
Fruition Artist Agency