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Last Updated: 12/3/2009

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City: TOLEDO
Country: US
Signup Date: 1/12/2005

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Wednesday, December 13, 2006 

Current mood:  indifferent
Category: Music
When talking to people who are launching their first couple of projects, invariably the same misunderstood points come up concerning commercial regular-rotation airplay. Here they are:

DJs PLAY THE RECORDS: This only applies to non-commercial radio, and specialty/mixshow radio. The majority of people in the U.S., however, listen to commercial regular-rotation radio, and on these stations, the DJs have no say at all in what is going to be played (unless, in the case of a smaller station, the DJ is also the PD or Program Director). So, the biggest pitfall to avoid is asking a DJ at a commercial station "Can I give you my CD for possible rotation?". The DJ is not allowed to say "No", and he/she is probably not going to explain that only the Program Director can approve regular rotation. The DJ is just going to say "OK".

GOOD SONGS SPREAD TO OTHER STATIONS: Good songs (or for that matter, good programs) do not mystically spread to other stations. Every single song you hear (or every syndicated program you hear) on commercial regular-rotation radio is on that station because of layers of promotion and marketing. The song you hear was the one that made it... it beat out the other 300 songs that were going for adds that week. What you don't hear are the endless phone calls, faxes, trade ads, personal meetings, consultant recommendations, call-out research, and other things which went into getting the station to add the record. All you heard was the record itself. And station owners make it a requirement that DJs make it sound like they picked the music themselves.

COLLEGE OR SPECIALTY/MIXSHOW WILL EXPAND TO COMMERCIAL: Just because you do well on non-commercial or specialty/mixshow radio, it does not mean anything will happen on commercial regular-rotation radio. Matter of fact, nothing at all will happen at commercial unless a separate, higher-level campaign is put into place to take the record into regular rotation. The pitfall here is that a listener will hear something on college, and then a month later hear it on commercial, and conclude that the college caused the commercial to happen. The listener did not know that both campaigns were in place simultaneously, and the college simply went for adds a month earlier.

YOU HAVE TO BE SIGNED: Untrue. Being singed is only a signal to the stations that the basic marketing practices are going to be done right. If you have the budget, you can duplicate the marketing practices of larger labels, provided you know how. The band Creed set a good example of putting their $5 million marketing dollars into the right place.

REQUEST CALLS WILL HELP: Not really. They won't hurt, but your time is better spent doing other things, like inviting people to your gigs. Stations know which calls are real, and which are bands and their friends. Stations have consultants and seminars which cover only this one topic.

I CAN'T GET AIRPLAY WITHOUT DISTRIBUTION: Depends on the size of radio that you are going after. Smaller commercial regular-rotation stations in smaller markets won't make this too much of a sticking point, especially if you have a powerful radio campaign going, or if you are doing great gigs in their city, or if you have great college or specialty/mixshow results. But the larger stations... which you can't work anyway until you do the smaller ones... won't touch a project that has no distribution.

I CAN'T GET AIRPLAY WITHOUT GIGS: Again, depends on the size of radio that you are going after. Not being able to gig is a serious handicap at any station, but you can overcome it in smaller markets with intense radio promo, press, sales, and non-comm results.

NON-MONITORED STATIONS ARE OF NO USE: Non-monitored stations are of no use only on the Billboard, R&R, and Album Network main charts. But FMQB, CMJ, and all specialty/mixshow charts found in magazines are compiled manually; since you need to start off on these smaller charts first, this works out just fine.

Bryan Farrish is an independent radio airplay promoter. He can be reached at 818-905-8038 or at radio-media.
5:47 AM 
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Thursday, September 28, 2006 

Current mood:  bored
Category: Fashion, Style, Shopping
This is for those who may be confused about why my hair is the way that it is. It's a statement of expression and spiritual discipline for me...
 
… The first known examples of the hairstyle date back to ancient Egypt, where dreadlocks appeared on Egyptian artifacts. Mummified remains of ancient Egyptians with dreadlocks have even been recovered from archaeological sites.

The Old Testament also recounts the tale of Samson and Delilah in which a man's potency is directly linked to 'the seven locks on his head' and according to Roman accounts, the Celts were described to have 'hair like snakes' Germanic tribes, Greeks and the Vikings are all said to have worn dreadlocks too.

Rastafarianism however is something entirely separate. It was born in the 1930s when Ras Tafari was crowned emperor of Ethiopia. When the emperor was forced into exile during an invasion, guerrilla warriors swore not to cut their hair until the emperor was reinstated. The religion resonated with the ideologies of the day, for example socialism, Marxism, nationalism and black power. It was therefore, seen as a threat to Christianity and came under attack by the authorities that tried to suppress the 'Rasta' movement and imprisoned those who possessed 'ganja'. Rastafarians smoked cannabis because they thought it prompted a clearer state of well - being. Their dreadlocks were thought to be disgusting and frightening, hence the term 'dread' which was later reclaimed by the 'Rasta' community.

The hairstyle was later brought into mainstream culture through the worldwide success of reggae artist Bob Marley. Sporting locks himself, he prompted an international interest in the style, and the anti establishment philosophy of Rastafarian culture.
Dreadlocks became increasingly popular and there are many reasons in various cultures for wearing them. They can be an expression of deep religious or spiritual convictions, a manifestation of ethnic pride. They can make a political statement, or simply be a fashion preference….

5:52 PM 
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Tuesday, August 29, 2006 

Current mood:  accomplished
Category: Music
I love to promote artists through email blasts and phone work. But first the artist has to take time to do his homework BEFORE dealing with me as a dj or a promoter.
 
The reasons major labels want airplay has little to do with "finally" hearing they're artists on the air...It's deeper than that. Every time you hear a song, we call that a SPIN. Those spins determine who gets a bigger budget, which affords video airplay and more, but I'll get to that in a later blog. Right now let's explore just how radio and record labels track those "spins".
 
MediaBase and BDS are the premiere monitors of about 80% of the same stations; therefore you may need to get both in order to get proper coverage.
 
BDS (BROADCAST DATA SYSTEMS): This system uses computers to listen to the large stations throughout the country. The information is tabulated and sold to subscribing customers... most of which are medium and large labels, management, radio group owners, and others which absolutely have to know where a record is playing, because the decisions that need to be made are going to cost thousands of dollars per market. Subscribers can log on at any time and find out exactly where and how many spins any record is playing, and what time of day it played. Find more information at http://www.bdsonline.com/
 
MEDIABASE: This system is similar in concept to BDS, but instead of using computers to listen, it uses people. Also, since a human is actually doing the listening, that person can make notes of special things, like if the music was heard in a advertisement, or if the artist was talked about by DJs, or other things that a computer would miss.
You can find the info to make it happen here http://www.musicinfosystems.com/faq/index.asp

SOUNDSCAN: This system should not be confused with BDS or MediaBase. Soundscan is not for radio... it is for retail sales. It is the system that is connected to the barcode scanners at retail stores; it tabulates the sales data, and sells it to subscribers at a lofty price.

A note about who owns whom: Soundscan and Billboard and BDS are all owned by the same company. MediaBase, on the other hand, is owned by Clear Channel, the largest owner of radio stations (1200) in the world.

For more info: Do a google for the terms listed above...Ya'Dunn Know...

6:28 PM 
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Friday, July 28, 2006 

Category: MySpace
To all my true friends out there.
 
Yeas, I stay busy. But it's because I hate being bored. I feel that if I slow down I'll die...morbid, but who wants to know the truth to that!?
 
If you're reading this, you're bored. So why not just message me?
 
If I haven't answered before...then maybe your subject line sucked! (or I deleted it in a drunken state...don't laugh, it goes down!)
 
No I'm NOT entertaining ALL the females that you see commenting. I love you all in a special way...like Jesus. But I'm way to expensive, and taken, to be dealing with the stalker like chaos...
 
If you do music, I would love to hear your single, but chances are I'm checking my account on my phone (yeah it goes down...) so I'm probably not giving feedback, less it's on some downtime and I'm curled up with a phat....u get the idea.
 
If you wanna socialize, dats coo...just send me more than a sentence. That's not gangsta...If you don't have that much to say just send me your im addy and work yourself up to the moment...
 
more to come...
 
7:19 PM 
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Sunday, July 02, 2006 

Current mood:  accomplished
Category: Music
Core DJs Houston Retreat Featured on www.TyMeLyNeLife.com : History of Hip Hop Online Reality Show

The Core DJs, an organization of influential DJs and music industry professionals, are being featured in the "History of Hip Hop" online reality show series at TyMeLyNeLife.com. The historical online reality show features performances from music business legends like, MC Lyte, Dres from Blacksheep, Marley Marl, Mixmaster Ice from UTFO, Bun B, and Kool Herc. Plus stand up performances from artists like Farnsworth Bentley, Dre from Cool and Dre featuring Dirt Bag, Houstons own Mike Jones, and Slim Thug featuring The Boyz-N-Blue.

(PRWEB) July 2, 2006 -- The "History of Hip Hop" internet show was taped at The Core DJs Retreat IV in Houston, TX. A weekend of networking events sponsored by Rap-A-Lot Records, Atlantic Records, Bad Boy Entertainment, Sony Urban Music and a host of other independent labels.

If you a DJ and you passionate about what you do, you don't sleep. That's what we do, Core DJs is about that.
Other celebrity appearances include Mysterious from MTVs "Making The Band 1", Orlando Brown from Disneys "Thats So Raven", Ali from The St. Lunatics & Gipp from Goodie Mob. As well as a host of other Core DJs like Core CEO T. Neal, DJ Green Lantern, and cameos from the Core DJ roster of over 220 music business and radio heavyweights.

The Retreat also featured an awards presentation of Core DJ plaques to many deserving participants, among those featured in this episode are Michael "5000" Watts for the legends of Houston award, Wendy Day, and Marley Marl.

"If you got a wife, and you ain't got no problems at home, you ain't no real DJ!" said Tony Neal, Founder and CEO of The Core DJs. "If you a DJ and you passionate about what you do, you don't sleep. That's what we do, Core DJs is about that."

TyMeLyNelogopr.jpg

TyMeLyNe Life is an online reality show giving a first hand account of what being a professional mix show DJ and radio personality means to those who rule the airwaves.

Hosted by DJ One 1X TyMe, a mix show DJ and radio personality at WJUC 107.3 FM in Toledo, OH, the online reality show is seen through his eyes. He also is voice talent and does radio voice imaging for the DJ equipment store at StreetDrops.com. "As a mixshow DJ and media personality, it was a real special moment to be able to speak with an icon like Kool Herc." said One 1X TyMe "Hes the DJ that started this music movement off by plugging into light posts in the BronxIm honored to be among so many rap legends".

Past TyMeLyNe Life internet reality show episodes have included Lil Wayne, Baby a.k.a. Birdman, Paul Wall, Ray Cash, Dem Franchize Boyz, Bonecrusher, Brooke Valentine, Trillville, Slim Thug, Stat Quo, and Rhymefest.

The online reality video show takes the viewer on a 30 minute ride to be swept up in artist interviews, candid moments, and stand up performances. The "History of Hip Hop Series" features longer concert footage, plus detailed material featuring all forms of the music business, radio, and media.

Watch the shows and 3 minute trailers, including TyMeLyNe Life: History of Hip Hop Core DJ Retreat IV, online now at www.TyMeLyNeLife.com.

About TyMeLyNe LLc

TyMeLyNe LLc is a multimedia management company based out of Toledo, OH. Online holdings include the internet reality show at TyMeLyNeLife.com, UrbanSyndication.com which features books and DVDs, and StreetDrops.com an online DJ equipment store which specializes in DJ equipment sales, radio voice imaging, and voice talent.

7:17 PM 
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Friday, June 30, 2006 

Current mood:  determined
Category: Music
StreetDrops.com Delivers Radio Voice Imaging, DJ Equipment, Good Music and Respect For The Dj

Every dj needs a defining marketing technique to distinguish them from everyone else. StreetDrops.com provides this with radio voice imaging for all music on commercial, college, mixshow, and internet radio station djs. The website also offers sales on equipment made for the dj.

(PRWEB) June 11, 2006 -- StreetDrops.com delivers the perfect marketing push by featuring radio voice imaging and voiceover services for club, mixtape, and mobile djs. For a dj drops are a defining tag informing the listener of information using sound bites to accentuate skits and programming. The website offers customized drops, sweepers, liners, and bumpers available for various low priced packages. The site features the voice talent of Dj One 1X TyMe, and Myke Skillz. A knowledgeable forum also provides helpful tips on the dj industry.

A new site offering is "The Dish with Tish" a daily 2-3 minute celebrity gossip and urban music news program. The "Dish" is available for syndication exclusively through StreetDrops.com.

StreetDrops.com.jpg

Street Drops is also the ultimate online dj store. The website specializes in sales of all things necessary for the curious hobbyist who wants to learn how to be a dj, to the professional disc jockey.

Featured items include cd and vinyl turntables, mixers, needles, power amplifiers, headphones, speakers, wireless microphones, lighting, books, dj bags and accessories, software and everything a dj could possibly need or want. Hard to find specialty items such as software like Serato and Final Scratch Live are also available. Featured brands include Vestax, Technics, Numark, Stanton, Gemini, Pioneer, Crown, Rane, Shure, Behringer, and many more.

Digital music download servicing is available to the verified college and commercial mixshow dj. Interested parties can sign up through the email list located on the website. Independent and major labels are encouraged to apply as well to have their mp3's serviced to an extensive dj list of industry tastemakers. Visit www.StreetDrops.com today for all your voice imaging and dj equipment needs.

About TyMeLyNe LLc

TyMeLyNe LLc is a multimedia management company based out of Toledo, OH. Online holdings include the online reality show at TyMeLyNeLife.com, UrbanSyndication.com Which Features Online Music Videos, MyHTMLpage.com featuring text books and software, and StreetDrops.com

7:21 PM 
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Friday, May 19, 2006 

Current mood:  frustrated
Category: Music

posted by Wendy Day | 10:18 AM | 0 comments links to this post    


How To Get A Record Deal

I assume your goal is to get signed to a label (most likely because you don't know the negative realities of that if you have not read all the stuff at rapcoalition.org). Here's what labels are looking for, as talent has not mattered much since the mid-90s. Labels are in business to make money, and they will pick up ONLY what reduces their financial risk since the music business is so speculative (this explains why a gifted talent like Ras Kass sells 50,000 CDs while Master P, with no real lyrical skill, can sell 50 million CDs). What the labels sign is based upon what the public buys, like all good businesses.

There are two huge fallacies in this biz: one is that a banging demo will get you a good deal (in the 12 years I've been in this industry, I have yet to see one artist get a deal from a demo), and the second one is that a good connection can get you a deal. A good connection (like me) can only match what a label is looking for with the artist. So, if you put yourself in a position to supply what a major label is looking for (should that be your goal), I can make the match. Until then, there is not much I can do for you personally.

Right now you are probably asking what a major label is looking for. In order to get offered a deal that is respectable, you will need to sell units regionally. The only ways I see folks getting deals these days is either to come up under a platinum recording act, like Nelly, Eminem, Juvenile, DMX, etc...or put out your record regionally and sell 30,000+ units yourselves. Then the majors will come around and take you seriously! If you decide to take this route, www.rapcointelpro.com probably has some helpful info for you. This is the only way I've seen folks getting deals for many years now, actually. I'll explain why in a minute....

I hear the same frustration from artists everyday regarding finding a deal. It is next to impossible these days to get a deal without either coming through a platinum recording artist who has a deal (again, Busta, Eminem, Nelly, etc); OR putting out your own record and selling units regionally on your own (again, like in excess of 30,000). The labels are looking to reduce their risk, and since there are already so many artists selling units around the country, they have an already established pool from which to choose new artists to sign. For example, there is a group in Houston who are selling 75,000 CDs right now, an artist in Baton Rouge, LA that has 300+ BDS radio spins and 24,000 CDs sold, and a bunch of artists in Atlanta with radio spins and sales in excess of 30,000 CDs each. Why would a label sign a rapper with a great demo, when they could sign a rapper that has some radio spins and sales already underway? Sad, but true!

It has been this way for awhile (since the late 90s) and I don't see any signs of it changing in the near future. Artists used to get discovered and signed by label A&R folks, but now it seems they get attention through moving units and signed (which, by the way, gives the artist better leverage and better deals).

To keep creative control or to get a label deal for more than one artist, you will need to put out multiple albums successfully, with each one out selling the one before. THEN the labels will allow you to retain control.
 
8:34 PM 
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Wednesday, May 10, 2006 

Current mood:  productive
Category: Music

This is my bands MC Habitat v. The Wax Odyssey's bio...

 

From Toledo, Ohio comes MC Habitat, a truly gifted songwriter, and lyricist. Habitat began the journey to MC over ten years ago writing songs and crafting his skills as a DJ. It is here where he not only learned to use turntables as an instrument, but also the fundamentals of songwriting. A talent lost on todays hip-hop artists. 

 

He learned many management aspects, from creating songs, to recording them, to booking shows. He began to DJ at a local club, which allowed him to connect people with the same grassroots hip-hop that he creates today. A year would go by before MC Habitat and long time friend, and band mate Element would begin to write new material. They recorded and pressed their first EP, The Festival to critical acclaim, selling thousands of units regionally.

 

College radio and the club scene exposed him to a culture of music rarely found in the mainstream. And so it was, his hunger to develop this abstract organic hip-hop began to grow. MC Habitat then put together a diverse seven piece live Hip-Hop band, The Wax Odyssey. When it came time to perform live shows MC Habitat sought out the best Dj in the Midwest, The Infamous Dj One 1X Tyme. The original hip-hop ingredient of the dj brings the familiarity of rocking parties in the park. The abstract lyrics from MC Habitat and Element help complete the cipher.  The band features a keyboard player, drummer, dj, guitar, and bass, which form the natural sound of this organic fusion.

  

Today the band is focused on introducing MC Habitats dynamic sound to the world. Loved by college, rock, hippie, and hip-hop kids. MC Habitats music can be heard via internet sites, college radio, clubs and everywhere you will find live music.

Visit www.myspace.com/mchabitat or check out MC Habitat vs. The Wax Odyssey when they come to your town.

 

Contact MC Habitat

Freon Beats

1855 S Reynolds Rd E

Toledo Ohio 43614

419-867-1954

6:04 AM 
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Monday, March 06, 2006 

Current mood:  satisfied
Thank you to everyone who helped make my birthday bash a success. On behalf of Dj Lyte-N-Rod and Dj Jrock, we really want to extend our appreciation to the 1000 plus people who came out to support us!
6:26 PM 
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