FUNNY STORY:

Toothbrush salesman is having a LOT of trouble selling toothbrushes.

True, everyone NEEDS one, but everyone's already GOT one.

So he goes to the busiest intersection in town, with a bushel basket of tortilla chips and a sign that says,

"FREE CHIPS AND DIP.

ALL YOU CAN EAT!!"

So people pull their cars over, stop and get a chip.

And they dip it in the dip and have a taste.

But the dip is terrible! So they all say, "Ugh! This tastes like sh**!"

The guy says,

"It IS sh**... WANNA BUY A TOOTHBRUSH?"

But it was making him money, right?

"Food" for thought.

If a guy who's clean shaven looks at my beard and asks, "Can you help me grow a beard like that? I've always wanted a beard."

MY ANSWER:

The bad news is I can't help you. The good news is you already have the ability to grow a beard, whether you know it or not.

You just have to stop cutting it off.

The way that an infinite number of blessings come to us in so many ways, but in our confusion we can use our free will to cut them off.

Mentoring For Free is about helping ourselves and each other to STOP CUTTING IT OFF!

If you go to sleep and wake up again, you're already successful. Even though you didn't make any money.

Because you can have a million dollars, and it won't matter if you don't wake up!

Wake up, be thankful, and stop cutting it off.

(Starting now.)

Here's how to sponsor more people in your direct sales/MLM business in 30 days than most people do in their entire career.

This simple formula has been reduced from volumes of information combined with years of study. This is a general overview that just hits the high points. Fortunately, you don't have to know why it works; you just need to know that it works.

After reading this, you will hold the key to grow your business as big as you want if you understand just 2 things. You already know what they are, you've just never been told how to put them together and use them.

This works, so if you want to sponsor more people and build a bigger customer base, pay close attention now.

In order to understand what I'm going to tell you, understand two things:

Thing 1: When people join your business and buy product, you make money.

Thing 2: More people joining your business and buying more product makes you even more money!

The formula that allows you to do this is perception + opportunity.

That's it.

Perception + Opportunity = Success (Remember that!)

Your income will be in direct proportion to how much you can affect peoples' perception of your opportunity. And that concept applies to anything you want to do. So if you get that concept, your life changes immediately.

Forget every other formula, strategy, or "system" you've ever heard that's supposed to make you successful. If I haven't tried them all, I've at least heard of them. Today, they all make me laugh at how ignorant I used to be. It's embarrassing!

Forget all those stupid techniques made from silly scripts that don't offer success on a large scale. No more "Just say yada-yada-yada and they'll buy your product or join your business".

Any success with that kind of B.S. comes from just having enough balls to do it. In the real world, you need more than confidence to be successful.

Repeat:

Perception + Opportunity = Success

Simply focus on allowing your "prospect" to discover that what you're offering is safer, easier, better, and smarter than what they're doing--- and that it's safer, better, easier, and smarter than doing nothing.

The opportunity for them to be safer/better/smarter has to be there, AND they must perceive YOU as the safer/better/smarter person to lead them.

First, let's look at what it means to have an opportunity.

If you are not successful, and have no access to successful people who are doing whatever you suggest, that means you have no opportunity.

That should be obvious, yet too many people get rejected in this business because they have no opportunity when they ask someone to join them.

For example, if you tell someone that your success is based on your ability to easily prospect and "close" sales, but your prospect has no such ability, then their perception is that you have no opportunity.

The reason I'm overstating the obvious is that there are millions and millions of people who may have a great product, company, and compensation plan, but they're failing because they lack an opportunity.

Just because you're willing to call, close, prospect, or whatever (and YOU see an opportunity by doing that) does NOT mean that the person you're talking to feels the same way.

So make it super simple on yourself; take the time to focus on what a person's obstacles are so you can remove them. As a result, you will sponsor more people and sell more products.

Most people have no concept of others' obstacles--- in this case, the things that make people unable to sell product and sponsor others. For instance, they may want to be successful, but they don't want to try to talk people into buying anything. So in order to maximize the opportunity, you will have to REMOVE that obstacle and ADD something to create the opportunity.

Example:

It's good to have a product that a lot of people want.

It's better if people contact YOU and ask for it.

That's a no-brainer, right? So if you're not selling as much product or sponsoring as many people as you want to, then you're not fulfilling the "opportunity" part of the formula. Simple!

Think back now, and you'll remember people telling you--- they can talk to people who contact them first… they want a product they can understand and fall in love with… the price has to be affordable… they have to be sure the company has integrity… they want to know how much money they're going to make, etc. These are all things that can create and maximize the opportunity for them.

If they can't call or approach people, then having a way for people to call THEM will do the trick. Remove the obstacle and create an opportunity.

Now that you have new and better insight into what opportunity is, it's time for the fun to begin! Being able to control perceptions is doubly exciting.

Perception is reality. All that's required is that people believe that you are where they want to be. The point isn't to be the greatest person in the industry. You just need to be great to the person that you want to join you or support you with purchases.

You don't need an MLM recruiting script. You don't need magic words. You don't have to get in their head. It's all about allowing people to see that they'll be safer/better/smarter if they do what you suggest than if they do nothing or keep doing what they're doing.

And it doesn't take long to make that point.

If you want to see real quick how to affect someone's perception, imagine telling the next network marketer you meet that what they're doing is one of those illegal pyramid schemes and they're either dishonest or stupid to be involved in it. In about 2 seconds, they're going to get the perception that you're a jerk, right?

So even though it's not a favorable one, they would get an instant perception of you. It doesn't matter if you're right or wrong, or if you meant well and were trying to warn them, or if you're just an obnoxious jerk. Either way, the person would get an instant bad perception of you.

Did you use any magic words to make that happen? Did you hypnotize them or read from a script? No, you didn't.

So the same thing works in reverse when you can say or do something to make a person feel good. It's even easier when they tell you what that is.

As a network marketing business builder, you are most effective when you help people remove their obstacles and become successful, because that makes them feel great!

Then you become a celebrity.

When a celebrity says, "join, buy", people do it because they feel good when they do.

When celebrities talk to people about their business, they don't have to use scripts or magic words.

If you want to capitalize on people's perception, then you want to be a celebrity.

Why are celebrities so popular? High value, hard to get.

Admired, even adored, by many. (High value.)
Rare. Exceptional. (Hard to get.)

The reason people get star-struck is because they're seeing a valuable person who's normally not accessible to them. So if most people ever get an opportunity to serve or work with a celebrity, they jump at it! It helps them put themselves on a higher level.

So in network marketing, your "job" is to put together the right combination of perception and opportunity that makes YOU a celebrity.

What can you do in direct sales/MLM to be "rare", and "adored by many"? You don't really have to be either one. It's all about perception.

The cornerstone of my successful business is a "no selling" approach, a way to get the sale WITHOUT selling.

Almost everything that passes for network marketing training tells you to BLITZ the Internet, taking every opportunity to tell people what your product is, why they can't live without it, and how rich they can get by selling it.

As far as I can see, that has at least a 95% failure rate. So if I do the opposite, I have a GREAT chance of being successful, right?

That's why giving away a free ebook of generic network marketing training that DOES NOT emphasize a particular MLM business opportunity is so effective; you're not competing in a "my deal's better than yours" contest with someone who won't look at your offer because they're too busy getting you to take THEIRS.

However I see a marked decline in response to my free information offer because so many scams out there are just sales pitches disguised as "free info".

More than a few people have entered bogus information in my network marketing lead generation page because they don't want to get "spammed and scammed".

The way I dealt with that is, I don't offer the free info until AFTER I've contacted them and they've responded to me. In other words, MySpace and other social networking friends only get the link to my free training offer if they say, "Yeah, please, send me the information".

So all the "automated online business" freaks who are out "makin' bacn" all over the Internet have caused me to add another time-consuming step to my marketing strategy. But that's OK, because my results have actually improved since I did it!

This is for my "network marketing" friends.

I'm going to show you one example of how 50 can be more than 100.

One MLM myth is that it's a "numbers game", and that more is better. Not true!

Let's say that you've learned to be a SUPER "recruiter"--- a Sponsor Monster. You've got a great system in place--- people just come to your meeting, watch your DVD, read your email, visit your website, listen to your "sizzle call", go to your meeting, talk to your upline, whatever.

After a year you look back and you've PERSONALLY enrolled 100 people. WOW!! Look at you go!

And in that same year, I look back and I've only sponsored 50 people. So I'm only half as good as you.

You look at me and shake your head and say to yourself, "Sucker! I told you I have a dynamite "system". I sponsored 100 people! I'm twice as good as you are, goofball! When you gonna wake up and come over here and join the winning team? I'm rrrrrrrich, beeeeeyatch!

OK, I've only sponsored 50 people. But you look at your group of 100, and only 10 are still active.

I look at my group. 25 active!

Even if you earn a bigger percentage (on the same amount of purchase), I still actually make more money! With fewer people overall, but more actives--- people who are still ordering product and helping to build the business.

What if the people we DO retain only recruit the national average of 2.7 people? If you still have only 10% retention, I still have more people working for me on my team.

My point is, 10% retention is not smart business. The bigger the retention, the bigger the business.

More IS better if you're talking about duplication. Each active person recruiting an "average" of TEN people will make you more money that if that average is only 2, or 3, or 5.

The best company, product, or pay plan is worth LESS when you have fewer people participating.

Aha!

That's why my focus is more on the people than everything else.

Don't get me wrong, I am a numbers guy. But people are PEOPLE, not numbers.

And the best of everything is worth ZERO without the people. That's why I get so ANGRY when I see people so blindly focused on their "best" product, the company, or the pay plan. Why won't they just see?

MLM is not about building big numbers. It's about building big people.

Build the people, and those people will build your business.

Learn how to help people who want to build your business. Click here.

How To Get The Most People Into Your Network Marketing Business

Occasionally, people ask me for specific advice on how THEY can attract as many people as possible to their specific MLM opportunity.

My best suggestion is not to sell your product, but to offer the result that it brings. Only giving people what they want--- to feel better, look better, get smarter, or richer, etc.--- will get you what you want: to build residual income and a huge MLM organization.

So here are seven simple tips to help you grow the biggest MLM business possible.

1. Sell the result, NOT the product
An MLM prospect's biggest fear is that they're going to get stuck buying stuff they don't need at prices they can't afford.

They are not interested in your product, company, or compensation plan. They're interested in what all of that can do for them.

Consequently, the ENTIRE focus of your efforts should be about the results your prospects will get--- more money, better health, they'll feel better, their life will be easier, etc. The goal is to show them what's possible, and then persuade them to talk with you about how to do it.

2. Be willing to talk about other things besides your opportunity
Don't just think about what your business is about, think about what your prospect's life is about. That will be more important to them than your offer, so what you want to do is show them how your offer fits into their life and makes it better.

3. Offer something that appeals to a very broad market
Ask yourself what percentage of the population can make the best use of what you're offering. If the answer is not "most people", you will have a very difficult time in network marketing.

4. Use the support of people who are already successful
If you have people in your upline who have already arrived at where your prospects want to be, they can help convince more of the prospects to join your business.

5. Post a picture of YOU rather than a product or company logo
The most effective advertising in MLM doesn't look like advertising. It looks like articles about real people who can help you. So I encourage you to make yourself available to people as a helper and a fellow human being who has their interests at heart.

6. Offer a REAL free giveaway
Every free home business offer on the Internet has a "gotcha" on the other end. What appears to be free is a cleverly disguised sales pitch for a particular company or product offer. If you use one of those, not only do you ruin your own credibility by lying to your prospect, you make it more difficult for everybody in network marketing to gain people's trust. A real free offer, whether it's information or a product sample, works best for you if there's truly no ulterior motive.

7. Consistency is the key
The most successful people in MLM are the ones who actively work at building their business, week after week, month after month. Many people have joined my business after seeing my presence consistently online over time.

... How well you RETAIL the product.

LOTS of retail = LOTS of residual.

NO retail = NO residual.

Most people in network marketing either don't have a retail product, or can't retail the one they have. If they can't, it's not about price, it's about value.

Expensive foreign cars are purchased in the U.S. every day. The price only goes so low. But they're worth it to the people who buy them.

So people who want your product AND see the value of it will buy it.

To the buyer, the product must be worth the price.

For example, you don't sell vitamins, you sell the way people feel because they take them. People don't buy them because they are good, but because they feel good.

Building an MLM downline of people who only buy your product at wholesale is like stepping over dollars to pick up pennies, because no matter what your comp plan says, you are being paid a percentage of ALL the sales in your organization.

MLM is (or should be) a retail business. So retail profits require retail sales.

Imagine opening today's paper and reading, "80% of all auto parts were purchased at wholesale last year". The next line would be---

"ENTIRE INDUSTRY COLLAPSES!"

If you want a lifetime residual income in network marketing, it'll come from a company that has retail products that you AND your downline can retail-- in HUGE volume.

How much product have you retailed today?

In network marketing residual income is the name of the game.

A popular business opportunity right now offers its service to people in only two states. So you have people in all 50 states targeting the customers in just two.

Their typical monthly residual income on each customer downline is less than $5.00, so it takes over 200 customers to make $1,000.

Some people think that's a good thing based on whatever they used to make that decision, but obviously they didn't use logic. Logic says it would be much easier to offer something where the monthly residual was $20.00 on the same amount of purchase, and to be able to make that offer in every state.

But for illogical network marketers to be able to make that offer, they'd have to first change their mind, and then quit their company.

That's not good if it's your business they're quitting. And if they'll quit some other business to do yours, they'll quit yours to do someone else's.

In the long run, nobody wins based on illogical decisions.

So it's better in the long run if people learn HOW to think before they learn WHAT to think. If they make the decision to join you based on the experience that gives them logical thinking, then they are likely to succeed and unlikely to quit. So if YOU can show them how to think logically and be successful in MLM, they're prepared to make you make you money WHEN or IF they join you.

Wouldn't you rather have an organization of top performers working for you?