 |
 Ed
Mass, President and Founder of Yes It's Organic, says he's seeing a
growing interest from customers looking for organic, eco friendly gifts
for Dads. "Customers are writing to express gratitude and satisfaction
with our huge inventory of eco friendly and organic items that make
perfect gifts for Dads and other family members," says Mass, "Our 100%
Eco Friendly Hemp Denim Jeans are selling particularly well."
Yes It's Organic is an online store featuring only organic and eco
friendly products, including apparel, furniture and home accessories to
enhance any green lifestyle. Mass created Yes It's Organic not only to
make organic and eco friendly products available, but to educate
consumers about the importance of considering these everyday items and
their potential environmental and health impacts.
So, what makes Hemp Jeans so eco friendly? According to the North
American Industrial Hemp Council, hemp fibers are stronger, more
absorbent and more mildew-resistant than cotton. Naturally resistant to
most pests and out-competing weeds, it typically doesn't require
pesticides or herbicides to grow.
One of hemp's greatest properties is that it's naturally bacteria
resistant. That means it resists bacteria that creates odors. Hemp
clothes can be worn many days without developing odors. This has the
added benefit of reducing washing and water consumption. Reducing
washing also means clothes last longer due to less wear from washing.
How does hemp clothing promote healthy lifestyles or fair for people
with sensitive skin, allergies or multiple chemical sensitivities
(mcs)? Mass says, "They are great choices! Hemp, as well as bamboo and
organic cotton, are non-irritating to the skin due to the absence of
the chemicals used in many conventionally produced clothing." Also,
there's no fear of skin absorbing cancer causing toxins while wearing
clothes since the farming and manufacturing processes are also eco
friendly.
When asked about how consumers can be certain their purchases are
really supporting healthy lifestyles and a healthy planet, Ed Mass
responded, "We only carry organic and eco friendly items, we've done
the green screening so others don't have to, ensuring our products meet
high standards of environmental sensitivity and also beneficial health
properties." Yes It's Organic's sustainability policies and definitions
can be found in the Certifications Expectations section of the store.
Mass has made it his mission, through Yes It's Organic, to encourage
awareness about organic and eco friendly everyday items. He has written
several articles discussing the benefits of choosing organic over non
organic, the positive properties of non traditional fibers like
sustainable bamboo and hemp, and several other topics related to the
textile industry.
Yes It's Organic is satisfying the demand for eco friendly gifts, too.
The store has seen a significant jump in customers and visitors to the
storethrough May and expects to see more during the rush before the big
Dad Holiday. Mass reports that Hemp Jeans and the Men's Organic Cotton
Yoga Strength Pant are among the top sellers this season. Mass also
anticipates a growing interest in the newer additions of hemp, bamboo
and organic cotton styles for men. Yes It's Organic
http://www.fibre2fashion.com/news/textile-news/newsdetails.aspx?news_id=72753
7:48 AM
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