
The positive social commitment of Ace of Base has now found a new home in the global ambassadorship of the A Good Cause organization which is a modern styled charity, tied in all sorts of manufacturers, brands and other consumer organizations and which uses a novel and modern way of integrating charity with the daily life on the web. We love the idea of making charity a part of your everyday life. People buy more and more products online, and aGoodCause.com makes it possible for you to support something meaningful every time you shop on the Internet, says Ulf Ekberg. The upcoming Greatest Hits album (released on the 12th of Nov 08) and the WOF2009 single (out now!), which are both available from the shop here, will contribute a considerable share of the revenue to the a Good Cause organization. This has been a remarkable year, says Jenny, and continues. We are so happy for the opportunity to support something like aGoodCause. This gives us even more energy to put into our work.
Mubito, the Ace of Base site builder and A.C.E 3.0 the music internet production company who is responsible for the content and new features on the Ace of Base site will also contribute a part of their revenue split to aGoodCause. "We really think this is the way forward for charity donation online" say both Jan Karel Kleijn, CEO of A.C.E 3.0 and Kristopher Stenkula-Wilbur, Sales Director of Mubito.