One of the best ways to get publicity and promotion for a book is book clubs, especially if they are in the target audience for a book.

Research is very important. Find out what the readers are reading before sending off an e-mail.

It pays to be generous in handing out books to clubs; long-term it's going to pay off. The Word of mouth and feedback from reviews will be extremely helpful in the future towards the promotion of a book. For my last novel I bought 40 books and gave away close to 33 of them; 15 went to book clubs and over 15 were given to vendors and bookstores.

In cultivating a list of all those book clubs A simple one page E-mail similar to a query letter introducing yourself and your book is very effective in getting responses. For The Cassandra Cookbook I e-mailed close to 200 Book clubs.

MySpace is also good for this kind of outreach; many book clubs and writers use the site to network and build contacts. I've made several contacts here and submitted books to clubs.


Also, keep in touch with book clubs after the initial request. If they read and review your book, send them a thank-you note. If they have a MySpace, Facebook or LinkedIN page, stop by to say hi, or show them some love. Let them know about the next book project. Keep the lines of communication open.


 

 

Shawn - this is perfectly wonderful, and oh, so helpful.  Where did you get the list of book clubs?  I'd be interested and thank you.

Best,

Francine
 

Cuz,

You will make this thing work for you.  Keep on plugging along and all will be up and at em in a few.  I am looking forward to you first self publish with baited breath.

 

Bless your hearts.  In so many ways, Dying On The Edge has been a blessing.  In getting it together, I've seen things I've never seen before, felt things I've never felt before, and am closer to being well than I've ever been.  It's about Voodoo, and this is like magic, although it's really God at His finest.

Best,

Francine
 

will pass this information on very powerful.