basically, this statement is a technical one that is bound by the law of supply and demand. it's not a personal attack. just the way it is. as with anything in the world, if something becomes oversaturated, it loses value. if value could be gauged in emotional units, someone from the 1700s would care more about music than someone today. today, music is devoured, disposed of, stumbed upon without a second thought or care that it will be lost.

imagine someone from the 1800s going to the big city for the county fair. they hear musicians playing songs in a gazebo. this could be the first time they've ever heard music. so mesmerized and excited, they tell everyone back home every detail they can remember. just hearing the description of music back then probably carried more emotional value than listening to it does today.

so how could emotional value be inserted into the exponential over-saturation of our time? some form of discipline and control of oneself, would seem to be the safest way. as opposed to a nuclear holocaust resetting any survivors back to zero.

making music for performance only, without any intention of recording it on any audio or paper medium, would be at the top of the emotional value chart. making music for performance and recording, using every digital and viral avenue, would be at the bottom. i applaud anyone with the balls to try the previous. i, myself, have a weakness for enjoying the process of recording, and wouldn't want to commit to that degree.

there is a good reason that there are so many timeless phrases and philosophies celebrating finding the balance between two extremes. because seeking a happy medium tends to make you a better person in your own and the eyes of others. the dead media believes that there is no more perfect middle ground in the audio world than the 8 track tape. you can read all about why we think this in another blog, though.

the more of an item we have available to us to make identical backup copies of at relatively low costs, with little effort to obtain, the less we are inclined to care about it. the harder it is to obtain good quality items at low costs with supplies limited, that can't be identically backed-up, the more we're inclined to care about them. these are surface observations relating to supply and demand. very natural things to overlook and take for granted in our current bottomless pit of options. if i haven't mentioned it yet, i'm a victim myself, though seeking help.