So, the video was posted up on YouTube at about 1am yesterday. When I got up at 7am, it had had about 15 views; I was the 16th. I sent an email out to anyone I thought would be remotely interested - maybe about 400 people? - and posted it on my own blog. By lunchtime we were up to around 600 views, and by the end of lunchtime - clearly important YouTube viewing time for the UK's office workers - we were tipping the thousand mark, and, incredibly, had become the 64th most-watched video on YouTubeUK that day.

At which point the editors of YouTube must have noticed the number of hits it was getting. And they put it on the Front Page - at which point things went ballistic. As of this morning, it's had 25,000 views, although as the back-end of the site is down for maintenance, I suspect it might be a lot more. I also can't see where we're sitting in various charts, but someone informed me that it was the 1 viewed video yesterday on YouTube UK. Whether that means I'll sell any MP3s, who knows; but hey. We created something, put it on the internet, and people are looking at it. You can't ask for more than that.