Today, World AIDS Day, many of the greatest artists on the globe will world-premiere exclusive songs to mark the launch of (RED)WIRE, the innovative new music service from (RED). Throughout the day, visit www.red.msn.com to see performances from the Dixie Chicks as well as U2, Jay-Z, Coldplay, John Legend, The Killers & Elton John, The Police & Elvis Costello, Death Cab for Cutie, Sheryl Crow. Visit www.redwire.com today and all throughout the week to sign up and learn more about the service and its commitment to fighting AIDS in Africa.

(RED)WIRE is a digital music magazine that saves lives in Africa. Every Wednesday, (RED)WIRE members receive an issue delivered to their desktop featuring exclusive music from the world's greatest artists. Half of the $5 monthly fee goes directly to the Global Fund (www.theglobalfund.org) to fight AIDS in Africa. Members who join before Wednesday, December 10 will become "Founding Members" of (RED)WIRE and receive the premier issue on December 10 as well as a special bonus song from Jay-Z.

(RED)WIRE has partnered with one of the world's most powerful online networks, MSN, to reach millions of people with its launch event today. To participate in the launch, users can go to http://red.msn.com, where, throughout the day, MSN will broadcast world premiere songs and videos from some of the world's most popular artists via an interactive, video experience developed specifically for the (RED)WIRE launch. MSN will also be the premier portal destination for people to learn more about (RED)WIRE artists and hear exclusive music from (RED)WIRE. Support of (RED)WIRE by MSN builds on Microsoft's existing relationship through its Windows Vista Ultimate (PRODUCT)RED offering.

Those who purchase (RED)WIRE memberships at www.redwire.com will be able to download a special custom player that allows them to experience each issue in an immersive, visual, magazine-like interface. For $5 a month, members will receive a weekly digital music offering including an exclusive song from a major artist, a song from an up-and-coming artist, and a special piece of varied content (such as a digital short film, photography or a reading from an artist or actor) as well as a window about the impact (RED) dollars have in Africa. All (RED)WIRE content is DRM-free and can be burned to a CD and played on any device.

Applying the (RED) idea to music, (RED)WIRE will help buy life-saving medicine and other services for those living with HIV in Africa. Half of each month's membership fee will be contributed directly to the Global Fund, who will in turn ensure that every cent of this money is invested in HIV and AIDS programs in Africa. Just five members will generate enough money, each month, to buy antiretroviral medicine for one person living with HIV in Africa. (RED)WIRE also creates a new revenue stream for artists and labels and a new way for consumers to discover new music.

Go http://red.msn.com to be the first to hear 'Lucky One's' the brand new song from the Dixie Chicks.