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Category: Music
Now here's a debate sparked off by an article on the bbc news website about Iggy Pop selling car insurance. About artists loosing their integrity by endorsing products or having their music used to advertise products. I agree personally with Bill Hicks "If you do an advert then you are off the artistic register forever", but would i say the same thing if i was offered a vast amount of money? yes i would because i earn my money in a full time job so i can take a stance like this and be not be tempted by such offers. So in my job when i am having a bad day, i can always know why i am putting up with it.
So what about friends that prefer to earn from their music, in this tough world how are they supposed to earn a living when music pays very little? Some have come to the conclusion that adverts are the way forward but to me its devaluing your music, its turning your emotions and skills translated into music into just some background noise to sell a product. I guess part of this is deciding as an artist how you see your music and what value you place upon it.
Another issue may have nothing to do with money at all but exposure. The money isnt always that much but if your music appears on a car advert just think how many people will see the advert and hear the music. How many people will chase up and find out what music that is.
So everyone out there let me know my thoughts, and when you hear a zainetica track being used to advertise a rather evil bank you can rip me to shreads as a extreme hypocrite, but i don't think that will happen. Personally I believe what Barcelona football club have done regarding a shirt sponsor is the way forward, no sponsor for years and finally they have UNICEF on their shirt.
1:37 PM
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