I'm starting to like this new trend in commercials of slow-motion photography against a simple piano music soundtrack. I've only seen two such commercials, but that's good enough for me. The first, and it's a pretty damn good one, is for the X-Box video game Halo 3. Now, I have no idea what a "Halo 3" is, but that commercial has me tearing up just thinking about the inevitable human-vs-alien war.
The second, brand-spanking-new commercial, the reason this "trendspotting" blog was written, is for the NBA which, after a little research, I've found out features the song "Every Day" by Carly Commando. Simple, yet completely effective. The part I like best: Tyson Chandler getting owned by Yao.