Best Buy has announced the introduction of Club Beats™, a new in-store destination created in partnership with Monster and Beats by Dr. Dre™, founded by legendary artist and producer Dr. Dre and Jimmy Iovine, Chairman of Interscope Geffen A&M Records. As people continue to evolve their ways of consuming music, Club Beats provides a destination for consumers to learn how to create and individualize their listening experience. Launching in Best Buy stores nationwide, Club Beats provides customers with a backstage pass to the latest and greatest in entertainment technology, exclusive events, and access to today’s hottest music artists.

Best Buy is kicking off the Club Beats experience by hosting several celebrations across the country with today’s top music talent, including this Thursday November 19th @ the Best Buy store location in New York City's Union Square. Club Beats starts at 4pm with appearances by Dr. Dre, Jimmy Iovine (Charmain Interscope Geffen A&M Records), will.i.am, Major Lazer feat. Diplo & David Guetta. For more information go to www.bestbuy.com/clubbeats