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Sandy Shore

Sandy Shore


Last Updated: 11/19/2009

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Gender: Female
Status: In a Relationship
Age: 46
Sign: Aquarius

City: Monterey Peninsula
State: CALIFORNIA
Country: US
Signup Date: 8/7/2006

Who Gives Kudos:


Sunday, March 30, 2008 

Current mood:  sympathetic
Category: Music
Smooth Jazz in Jacksonville & Savannah Sign Off...

We recently learned that more Smooth Jazz radio stations have signed off the air. WJSJ & WSJF in Jacksonville, Florida have dropped Smooth Jazz for a "Rhythmic" adult contemporary format. Additionally, WSSJ in Savannah, Georgia has replaced their Smooth Jazz programming with gospel music. Dear lord!

Once again we are receiving phone calls and email from disgruntled Smooth Jazz fans. Of course, we invite them to tune in to our global broadcast for free anytime day or night and we can’t really hide our excitement about the fact that SmoothJazz.com and SmoothLounge.com are now available on Apple’s iPhone (FlyTunes.fm) in amazing digital clarity, so we pass that info along as well because that puts our stations in their cars with a simple mp3 plug in.

SmoothJazz.com was created from my personal experience with a similar situation here in Monterey, CA. So, I’d be remiss if I didn’t say that I am empathetic and that I do care about the concern these station losses are causing in their communities. Not only did I feel the loss as a listener, but also it was particularly painful for me as an employee. It’s hard to make a living when your job is working for a fickle industry like radio in a smaller market where you never know what you’ll be walking into each day. It was a revolving door of crazy.

I moved back to this area from L.A. where I was working on the air at The Wave (KTWV). It was the early 90’s, Southern California had just experienced an earthquake, the Rodney King thing was causing a ripple effect and the entire Southland was ablaze with fires. You didn’t have to twist my arm to get me to move back to the beautiful Monterey Peninsula where I grew up. I was in my mid-twenties and I thrilled to be hired as the program director for the area’s first Smooth Jazz station. In ten years we started and lost the format 4 times! Each time a new station owner wanted to put Smooth Jazz on the air, they’d call me.

During my "off" times when the format was dormant, I’d drive up to KKSF in San Francisco and fill in for their DJs. In 1995, I started a concert production company. When Smooth Jazz was on the local FM dial, we’d do well with the concerts. When the format wasn’t available locally, our concerts would suffer. Around the same year, I founded SmoothJazz.com. Audio on the Internet was a mere dream at that time, but I believed good things were to come in that regard.

I was growing very tired of the heartless ways of corporate radio and the transformation of broadcasting into narrowcasting. Getting a fresh start on the Internet was an exciting notion and as far as I was concerned, couldn’t happen soon enough.

The very last time I worked for an FM radio station was the most disrespectful experience I had ever had in the industry. It was 2002, I was hired by an adult contemporary station and asked if I would help them change the format to Smooth Jazz in the evenings. They wanted me to build their music library and entrusted me with control of the project. For the entire summer of that year, I would go in to the radio station at night and meticulous rebuild their audio library one song at a time in their computer system. The year had already been challenging for me personally because my mom had fallen and shattered her elbow, but worse, she appeared to have suffered from brain damage. I was taking her to every specialist in the area to determine the extent of her condition. Yet, I was so committed to the format and the community that I would continue to go in every night and put in more music. I should also point out that I was on payroll for this station and so I wasn’t making any extra money for helping them with this project.

I remember walking in one August night and noticed a new bumper sticker on the glass window of the on-air door. It said something about classic rock… I actually did one of those double takes and walked around the building because I thought that maybe I went into the wrong studio. I was tired and perhaps I wasn’t paying attention. The building had 3 stations broadcasting, I could have gone into the wrong on-air booth... but that wasn’t the case. The owners had changed the format moments earlier to classic rock. Just like that.

I found out by a bumper sticker on the studio door. Why wasn’t I told in advance? Because I would have called in the TV news like I did the last time it happened a few years prior at another frequency. Or so they thought…

But as I tracked down my gear and packed up my goods, it sunk in slowly that my 20 some year love affair with FM radio was over. Just like that. Some have said that if corporations were individuals they’d be considered sociopathic by nature... Unfeeling, uncaring and amoral… What do you think?

For me it was an awakening... a cold shower of reality for which I’m grateful because otherwise I would have continued my enabling relationship with terrestrial radio.

Honestly, Smooth Jazz is flourishing on the Internet and not just on SmoothJazz.com. If you combine our listener hours with those of our on-line competitors, Smooth Jazz is one of the most listened to, if not the most listened to format of music on the Internet. Don’t be fooled when your local radio stations try to tell you that the format is old and dying. Maybe the way their consultants drove it into the ground by not broadening and expanding the artist roster, but that is simply not the case for those of us continuing to embrace the passionate spirit and lifestyle vibe of the format.

If you really want to try to do something to express your displeasure with your local station changing format, here are a few suggestions:

1) Contact the FCC and let them know that your community will be adversely affected by the loss of the format. Radio, after all, is supposed to be servicing the community and in turn they can monetize their broadcast with advertising. If enough people do this, the government agency may investigate. http://www.fcc.gov/cgb/complaints_general.html

2) Research your market and find the lowest rating radio stations and contact them and encourage them to pick up the format. If you are in a position to do so, offer to advertise your company, product or service on their radio station if they change formats to Smooth Jazz.

3) If you still have Smooth Jazz in your market, support them by going to their advertisers and telling them that you heard about their company on the Smooth Jazz station. Also, do your best to show up at station events and support local Smooth Jazz concerts.

In closing, here’s an email that I received today from a Houston Smooth Jazz fan:

"I’ve been listening to SmoothJazz.com recently on my computer at work and at the computer at home since the recent demise of KHJZ here in Houston. I had listened to SmoothJazz.com several years ago after the previous jazz station here in Houston flipped formats, but rarely listened after KHJZ began broadcasting. KHJZ is still broadcasting over the Internet, and if you want to run out and buy an HD radio, they’re broadcasting in HD. However, I am so angry over the format flip and their obscene assumption that I can just buy an HD radio to listen to them, I won’t listen to them online. Anyway, that’s neither here nor there for what I wanted to write to you about.

What I really wanted to tell you is how much I’ve enjoyed listening again. I’ve heard a wider variety of Smooth Jazz than KHJZ was playing (just as you suggested in your blog). I have a nice collection of CD’s but listening to just them doesn’t keep me abreast of the new music coming out. So I’ve been enjoying the variety of good music. I also passed the link to your website to another friend who used to listen to KHJZ and I think he’s tuning in also.

The other thing I wanted to comment on was how glad I was to hear the Barry Sea Project this morning. First time I’ve heard them played on air, other than a couple of ads for their CD on KHJZ. I like their sound, and their CD is on my wish list. I hope to hear them live next time they are on my side of H-Town. Keep up the good music!!!"

Thanks,
Nancy Saxon

Sandy Shore-President/Founder
SmoothJazz.com
BRICK

 
Cheers Sandy!

I am an Expat in the UK. London used to have JazzFM. The format was originally mostly Smooth Jazz. It slowly got filtered out to include more soft pop and soft R&B as they tried to reach a wider audience. It was great at first though as they would have 2CD Smooth Jazz "best ofs" every 3 - 6 months which I would purchase as well. Now, echoing all the other stories, JazzFM is completely gone and replaced with "SmoothFM" which has nothing to do with Smooth Jazz or Jazz at all. Basically Adult contemporary now.

Anyway I am up in Birmingham UK now and listen to SmoothJazz.com as I have since about 1999. Your
above story is informative and inspirational. Lets hope it does inspire people to get more involved in their
community and perhaps start up their own local Smooth Jazz Stations or influence stations to flip back to Smooth Jazz.

We know this music is unique and popular, thriving and alive. I am glad you have written the above and addressed what is currently going on. I think in part it also has the affect of bringing this community (the artists, listeners, people in the biz) closer; to know what is happening. I would not have known this living in the UK had you not addressed it in these two recent blogs.

But that is what you have been doing online now for many years; helping this music thrive, bringing this community together and expanding the appreciation of this great music. Thanks for the updates, and thanks for all the great work you and your team do.
 
Posted by BRICK on Monday, March 31, 2008 - 8:29 AM
[Reply to this
The G...
Gerald Little

 
Sandy, thank you for your undying love for smooth jazz. Your love for the music will ensure that smooth jazz stays alive and well and endure every obstacle set before it. We need more programmers to adopt the mind-set and philosophies that you possess.

Blessings, G...
 
Posted by The G... on Monday, March 31, 2008 - 3:16 PM
[Reply to this
John Pedersen

 
Thanks, Sandy, for this well written blog. It's certainly an alarming trend, to see all of these smooth jazz stations switching over to other formats, so suddenly and without warning. Down here in San Diego, we still have KIFM 98.1 FM, but is our beloved station in peril? It's all very disturbing. If there was ever a time for SmoothJazz.com, it is now. Your webstation is standing by to comfort those left behind by corporate radio. The existing stations, like our 98.1, have playlists limited by the big wigs in suits. Down here, Kelly Cole does her best to keep the format as alive and vibrant as possible, but sometimes it isn't enough. Thank God, that SJ.com is not bound by any limitations imposed by greedy executives. It's run by people who are smooth jazz fans, and it's radio like it used to be, when the music came first.

Stay Inspired,

John
 
Posted by John Pedersen on Tuesday, April 01, 2008 - 1:52 PM
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Greg

 
There's no Smooth Jazz station in the Austin area. Austin music fans tend to frown on the format. But as the city grows with the influx of people from all over the country, world and especially California, Jazz music in general is finding a larger audience. I'm an Austin musician and audio engineer. I play in a Nuevo-Flamenco Latin Jazz band that gigs quite often. I listen to smoothjazz.com on iTunes at work when I can. I must admit that I have noticed that the Smooth Jazz format tends to sound almost identical no matter where it is broadcast from. Of course the same can be said for other formats. With satellite, internet and traditional radio defining their formats so rigidly (All Elvis, All Day!), a fine point seems to have been put on the bad rap the Smooth Jazz gets (Snooze Jazz, Elevator music!) when it seems to have become too mellow and saxophone dependent. It seems that a solution might be to overlap a bit and include music from similar formats. Including some Nuevo-Flamenco, World music and Fusion to break it up might be a way to add some sprinkles to a format that has a tendency to be a bit vanilla. That seems to be the way my band and others like us in this area (We've written some songs that could easily fit the Smooth Jazz format) have found an audience that isn't so quick to write us off as something less than "hip" to listen to. This is in no way meant to be a slam of the format. I love the music and commend Sandy on all of her hard work. But just as the Napster controversy made it clear that artists deserve to be paid for their intellectual property, so the recording industry got a swift kick in the pants that their way of doing things was a dinosaur and needed to change quick or die. We're still feeling it today...

Please don't stop!

Greg
 
Posted by Greg on Wednesday, August 06, 2008 - 7:04 PM
[Reply to this
Sandy Shore
Sandy Shore

 
Thanks, Greg, no offense taken here. I hope you can find more time to listen to SmoothJazz.com and you'll hear that we are blending in a wide variety of textures that enhance the listening experience... including nu Flamenco, Latin, Brazilian, contemporary songwriters, etc. Most FM stations have a playlist of some 500 songs in rotation, while we spin from some 2,500 tracks and growing. Please feel free to send us your band's project, we'd love to consider it for our station.

SmoothJazz.com
PO BOX 902
Pacific Grove, CA 93950

Best,
Sandy
 
Posted by Sandy Shore on Friday, August 08, 2008 - 2:05 AM
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