Eric,

     I was starting to wonder if you had received my message so I figured I would head on over here just to make sure. I prefer to speak personally with guests who has experienced an unfortunate and unacceptable level of service. I handle it in this manner so that I know personally the situation has been addressed and that they happy with the outcome. By no means is this something where I am calling a bluff or anything of that nature. It's my job to make sure our guests are taken care of at all times. In closing if you are more comfortable with written communication that is how I will proceed. I will be contacting you via email later on tonight.

 Thanks for Your Time,

Just call the dude and act like he's your best friend in the world.

There is no bluff here.  I really had poor service at that Steak 'N Shake on that day, and headed over to Eat'n Park for total dining bliss.  And, I did indeed receive a free half dozen Smiley Cookies.  I also have become a self-appointed consumer advocate.

Dude call him, he just wants to say he's sorry and wants to know how to make it up to you.

I have to do that every thime there is a complaint about my department at work.